CO.FOUNDERS
CLIENT
CO.FOUNDERS
TYPE OF CLIENT
Community & Podcast
CATEGORY
Identity Design
BRIEF
Develop a Visual Identity for Co.Founders that reflects their values, principles, and vision, creating a strong foundation for meaningful engagement and community impact.
WHAT WE DID
After sitting down with the client and engaging in a brand workshop, we uncovered their brand story. Out of this core, we developed their logo and visual identity system.
RESULT
The Co.Founders logo reflects the legacy every family is invited to build. It is designed as a flexible system, with multiple logo and lettermark variations that work across digital and print applications. The Co.Founders colour palette is rooted in greens that symbolise growth and the garden. Muted tones are used to create a warm, inviting, and grounded feel, ensuring the brand remains calm, approachable, and timeless across all touchpoints.
